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“Not Provided” Keywords in Google Analytics Reports

“Not Provided” Keywords in Google Analytics Reports

Last week, marketing specialists of ProfCopy.com noticed that keywords were listed as “not provided” in Google Analytics Reports. Anyone who knows about website traffic analysis knows that having “no set” keywords is common with Google Analytics if there’s no campaign association, but listing them as ” not provided” was unusual and surprising. Is there a reason for this? Yes.

The Reason: Google Encrypted Search for Logged-in Users

 
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